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We love finding solutions to your people challenges 

Having come from one of the 'big 4' management consultancies, we understand the people challenges businesses face, and we've seen how the best business leaders manage them


We want to bring these high-quality HR solutions to businesses of all sizes at an affordable price, giving SMEs the opportunity to thrive and grow through their best asset- their people. 

About Proud Consulting

About Proud Consulting - HR Consultancy

Our Vision

Our vision is to see your business flourish, by connecting your purpose to the people that work to make it a reality.


Your people are your greatest asset. Make this true for them every day by creating a real connection between personal contribution and your business purpose.


Every business has a purpose. Be true to yours without compromising it’s worth. Today’s world needs purpose now more than ever. Businesses which show they live by theirs, will outlast those who don’t.


When people and purpose connect, performance follows. Sustaining and growing performance requires a true understanding of the differentiators which work for your business.

Our Approach

We want to become a long-term partner for all our clients. This is why we work in true collaboration with you, really getting to know your business purpose, your culture and your people. 

Here's how we do it...

We listen to your challenges and aspirations 

We never make assumptions. We give you our time and attention to make sure we fully understand your business, where you're heading, and what your challenges and aspirations are. Your goals become our mission from the start. 

We help you identify what you need

Sometimes it can be difficult to identify precisely what it is that you'd like support with, let alone what solution might be needed. We'll help you think through your business needs, and provide you with options that suit your organisation, giving you the clarity and confidence to make the right decisions. 

We want your business to flourish

Our job is to make your life easier, and to help you reach your business goals. We take our commitments to you very seriously, and our solutions and advice will always be created with longevity in mind- creating a platform for you to grow from. 

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We're in it with you for the long-term

We want you to be thrilled with the results we know we can create for you, and we work tirelessly to make sure this is the case. Embedding solutions that relate to employee performance or behaviour often creates challenges- we know because we've been doing it for years! In recognition of this we won't disappear once our work is complete- we're always at the end of the phone and pride ourselves on being your long-term partner. 

Why work with us?

Your success makes us proud! 

Being part of your journey, and helping you achieve your business goals, is what drives us. We build long-term, mutually beneficial relationships with all our clients, whilst providing you with the tools and knowledge to continue growing and developing by yourself. 

Our values...


Being true to ourselves

and our clients, always


Bringing genuine curiosity, determination and hard work to everything we do


Bringing ideas and people together, and making others feel valued

Our founder

Victoria Proud - Proud Consulting

Victoria Proud,

Chartered Occupational Psychologist

As a Chartered Occupational Psychologist with 20 years management consulting experience, our founder, Victoria Proud, brings a wealth of knowledge, and practical know-how to help businesses thrive through focusing on their people. 

Victoria supports business leaders on both a professional and personal level, with a genuine curiosity and passion for helping them bring more of themselves into their pursuits. 

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Doing our bit to care of our beautiful planet

Like most of us, we're saddened to see the destructive impact that we humans are having on the delicate natural equilibrium of our planet, and we're committed to doing our bit to help preserve our beautiful home and all the creatures in it.

What we’re doing to become climate positive:

We are promising to regularly measure and report our greenhouse gas emissions, and implement decarbonization strategies in line with the Paris Agreement through:

• Keeping all our work digital
• Working remotely and completing only essential business travel
• Reducing, reusing, and recycling plastics at home
• Using energy-efficient appliances
• Reducing food waste and meat consumption as part of our diet, and buying locally-sourced food
• Contributing to green-energy and charitable initiatives

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Through our contributions to the REDD+ Brazil Nut Concessions project, we have also contributed to the protection of 1,999m2 of rainforest conservation in the Amazon and removed 1.39t of CO2 through carbon offsetting.